01 / AT THE TABLE
Make a meal of it.
First bites, signature chicken rice and your honest take.
CALLING MALAYSIA’S CREATORS
Come hungry.
Create happy.
Pull up a chair at 555. Chicken rice, claybrew kopi and good company — find the story that fits your style, then make it your own.
Find your campaign ↗Your campaign, brief and rebate terms are confirmed before you begin.
✳Your camera.
Your appetite. Your style.SRI HARTAMAS, MALAYSIA
CREATOR COMMUNITY / 01
Your appetite. Your style.SRI HARTAMAS, MALAYSIA
CREATOR COMMUNITY / 01
THAI SOUL.
HAINANESE HEART.
HAINANESE HEART.
COME HUNGRY
✳
CREATE HAPPY
✳
CREATE HAPPY
FOOD & DRINK✳CHICKEN RICE✳KOPI & COMPANY✳YOUR PERSPECTIVE✳555 THAINANESE
A LITTLE TASTE OF 555
Good food.
Your point of view.
Chicken rice, kopi and a place to pull up a chair. Find your next story.
555 FOODIE CLUB
Your camera.
Our kind of comfort.
A favourite lunch spot. A kopi catch-up. A table full of good company. Show your audience the 555 you discover.
02 / IN YOUR ELEMENT
Make time for kopi.
Slow sips, familiar flavours and the people you share them with.
03 / YOUR LOCAL DISCOVERY
Keep it real.
Bring your friends, find your corner and tell it your way.
SIX WAYS TO TELL YOUR 555 STORY
Your perspective.
Your next campaign.
From a first bite in store to everyday meals at home, choose the story that feels like you. We’ll confirm the brief, eligible products and rebate terms before you begin.
YOUR VOICE, YOUR LANGUAGE
We welcome creators who share in
Matched by location, audience
and content style.
Dine-in
01
Thai soul. Hainanese heart.
Signature Chicken Rice
Food & flavour creators
Tell the story of your chicken rice order, from the first look to the flavours you love.
YOUR CONTENT FOCUS
Feature the agreed dish and your honest first bites.
Help your audience discover 555 in Sri Hartamas.
Brief, deliverables & rebate terms confirmed on approval.
Dine-in
02
Come hungry. Leave happy.
Dine-in Discovery
Neighbourhood discovery creators
Bring your audience along for a visit to 555, from arriving at the restaurant to enjoying your meal.
YOUR CONTENT FOCUS
Capture the space, the food and the dining experience.
Give your audience a reason to plan a visit.
Brief, deliverables & rebate terms confirmed on approval.
Dine-in
03
More stories around the table.
Good Food, Shared
Friends & family lifestyle creators
Show a meal made for catching up. Share your favourite food moments with the people at your table.
YOUR CONTENT FOCUS
Show the agreed dishes and the shared dining moment.
Inspire a meal with friends or family at 555.
Brief, deliverables & rebate terms confirmed on approval.
Dine-in
04
A sip worth sharing.
Kopi & Drinks
Kopi & cafe lifestyle creators
Make time for a drink at 555. Capture the pour, the pairing and your honest taste experience.
YOUR CONTENT FOCUS
Feature the drinks confirmed in your campaign brief.
Invite your audience to find their next favourite sip.
Brief, deliverables & rebate terms confirmed on approval.
Takeaway
05
Good food for your day.
Takeaway Convenience
Work & everyday lifestyle creators
Show how a 555 takeaway fits into your day, from picking up your meal to enjoying it wherever you are.
YOUR CONTENT FOCUS
Capture collection, packaging and the meal experience.
Help your audience plan their next takeaway.
Brief, deliverables & rebate terms confirmed on approval.
Food
06
Delivered. Discovered. Shared.
GrabFood Meal Discovery
Local food creators
Enjoy 555 at home. Capture your ordering experience, the unboxing and your honest first bites.
YOUR CONTENT FOCUS
Confirm outlet availability and your brief before ordering.
Guide your audience to the agreed GrabFood listing.
Brief, deliverables & rebate terms confirmed on approval.
Choose your preferred route when applying. The team confirms campaign availability, participating outlets, offer terms and timing. Images are for inspiration; eligible products are set in your brief.
YOUR CREATOR JOURNEY
A shared brief.
Your story. Real impact.
Find your campaign.
Choose the route that fits your style. Share your social profiles, content languages and an idea you would love to create.
Get the green light.
The team reviews your application and confirms the food, location or order channel, brief, deadline and rebate terms. Wait for approval before purchasing.
Make it yours.
Visit the agreed outlet or arrange your approved order. Capture your experience and keep the receipt for any agreed rebate.
Share your draft.
Submit your draft through your creator portal. The team checks the message, offer details and call to action before you publish.
Publish & share results.
Post your approved content with the agreed link or code and collaboration disclosure. Submit the live link and your analytics screenshots.
Complete your collaboration.
Submit any agreed rebate claim with your order evidence. The team reviews your deliverables and records the payment and receipt in your portal.
One clear brief before you begin.
Each campaign has its own eligible products, content requirements, timing and approved rebate cap. Your brief confirms where to visit or order and what to create. There is no application fee.
For rebate collaborations, reimbursement covers the eligible food amount actually paid after discounts, up to the agreed cap. Delivery, service fees and tips are excluded unless agreed in writing. One claim per order. Reimbursement depends on completing the agreed deliverables, not giving a positive review.
A FEW GOOD QUESTIONS
Who can apply?
Food, wellness, fitness, lifestyle, and local-discovery creators based in Malaysia are welcome to introduce themselves. Share at least one social profile and your content style.
Is this a paid collaboration?
The team confirms each campaign’s arrangement before you begin. For rebate collaborations, your eligible purchase is reimbursed after you complete the agreed brief, up to the approved cap. There is no deposit or application fee.
What happens after I apply?
The internal marketing team reviews applications and contacts creators when there is a suitable opportunity. Please wait for your approved campaign, rebate terms and brief before visiting or placing an order.
Do all campaigns use GrabFood?
No. You can create a dine-in story, share your kopi moment or explore an agreed takeaway or GrabFood order. The team confirms the visit or order arrangement in your brief.
Can I update my details?
Contact the team at 555 on WhatsApp with the email address you applied with and the details you’d like changed.